Another fun and unusual project. The branding for this dental clinic is certainly atypical and indicated that a non-traditional approach would be required. We waived standard layouts and went for a bit of drama with full-width and animated backgrounds. This is a clinic that can’t help but stand out, so the site needed to reflect that bold style.
The images we used come from elements in the clinic: the big comfy leather armchairs are in the waiting room and the white ceramic time is used throughout the clinic. The site launched with bare-bones content (pun intended) while the staff focused on launching the clinic itself. Retail was an important part of the design, and the clinic will introduce an extended line of retail goods to be sold through the clinic and online. The site is ready to go as soon as the clinic is ready to sell!